Graphic designer · Toronto

Sandeep Kumar. I design brands, websites and packaging.

A graphic designer with 10+ years in rebranding, website design, packaging, large-format print and social media design.

Ojas catering website homepage
Nova Mocktail Bar brand identity
Kraft facial tissue packaging design

What I design. Everything that makes a brand look like itself.

Rebranding

A new logo, colours, type and templates for a business that has outgrown its look.

How I rebrand

Website design

Sites that explain the business quickly and make it easy to get in touch.

See two sites

Packaging and labels

Boxes, labels and shelf-ready artwork, with the compliance details checked.

See packaging

Social media design

Posts, carousels and campaign layouts that keep a feed consistent.

See social work

Print and email

Large-format print, signage and HTML emailers.

See the emailers

Video

Reels, vlogs and documentary-style edits to go with the design.

Watch the reels
Experience

10+ years of design. In-house and independent.

Present

Graphic Designer, Marketing Team · Startek

Marketing design across digital and large-format print, including HTML emailers and web page designs.

Independent

Designer and Founder · The Oho Studio

Brand identity, websites, packaging, social media design and video for clients in insurance, finance, food, fitness and media.

  • Brand identity
  • Packaging and labels
  • Website design
  • HTML email
  • Large-format print
  • Social media design
  • Video editing
Website design

Websites that explain the business in the first screen. One for a caterer, one for a broker.

Food · Website design

Ojas, Food for Soul.

A healthy catering kitchen in White Rock, BC. The site needed to look as fresh as the food and get people to book.

ojasblend.com
Ojas homepage with a leaf-shaped hero photo of a catering spread
Ojas homepage on a phone
  • A leaf-shaped heroThe photo sits inside a leaf shape that picks up the leaf in the logo.
  • Two clear actionsRequest a quote or see the menu, with Book catering always in the header.
  • A fresh paletteGreen on warm off-white, with a high-contrast serif for headings.
Insurance · Website design

Think Insurance.

An independent insurance brokerage in Surrey, BC. The site needed to feel trustworthy and make getting a quote quick.

thinkinsurance.ca
Think Insurance homepage with a free quote form
Think Insurance homepage on a phone
  • Quote firstA free quote form sits in the first screen, next to a plain headline.
  • Calm and confidentDeep green and lime with a serif headline.
  • Easy to exploreCoverage types, plan comparison and calculators are reachable from the main menu.
Rebranding

A new look, carried through everything. Not just a new logo.

Colours, type, photo style and templates that make every label, page and post look like the same company.

  1. 1

    Listen and audit

    Look at what the brand uses today, who it speaks to, and what is holding it back.

  2. 2

    Design the system

    Logo, colour, type and image rules, tested on real packaging, web pages and posts.

  3. 3

    Roll it out

    Packaging, website, social and print templates, so the new look goes live everywhere together.

Brand guidelines.

The rules that keep a rebrand consistent: logo, colour, type, imagery and layout templates.

RateGain Brand Guidelines 2018, cover
RateGain Brand Guidelines 2018, cover
Logo and clear space
Logo and clear space
Logo on colour
Logo on colour
Colour palette
Colour palette
Typography
Typography
Brand extensions
Brand extensions
Brochure layout
Brochure layout
Presentation template
Presentation template

Packaging and labels.

Jar labels, product ranges and brand visuals for two supplement brands.

Zingavita, brand and product range
Zingavita, brand and product range
Zingavita product portfolio
Zingavita product portfolio
Zingavita on Amazon
Zingavita on Amazon
Power Gummies, logo and brand pillars
Power Gummies, logo and brand pillars
Power Gummies, jar labels
Power Gummies, jar labels
Power Gummies, product range
Power Gummies, product range
Hair and nails gummies
Hair and nails gummies
Weight management gummies
Weight management gummies
Period pain gummies
Period pain gummies
Power Gummies, jar line-up
Power Gummies, jar line-up

Print and email

Emailers that read well on a phone. For events, launches and newsletters.

Seven HTML emailers for events, newsletters, launches and campaign results.

WorkWell, Max Estates emailer design
WorkWell, Max EstatesHTML emailer, counselling programme
RateGain Connect emailer design
RateGain ConnectNewsletter, travel trends and events
RateGain website launch emailer design
RateGain website launchAnnouncement emailer
Pulse events emailer design
Pulse eventsMonthly events emailer
BCV Bookmarked emailer design
BCV BookmarkedContent newsletter
BCV, What's new in 2022 emailer design
BCV, What's new in 2022Service update emailer
RateGain tribute campaign emailer design
RateGain tribute campaignResults recap emailer

Swipe across for more. Scroll inside each one to see the full email.

Also in motion

Reels, vlogs and documentary edits. To go with the design.

High-impact Instagram reels, cinematic vlogs and documentary-style edits. They play on their own portfolio site.

Let's make something. Tell me what you are building.

Send a short note about the project, the timeline and where the work will be used. I will reply with how I would approach it.

Emailohostudio1@gmail.com
Phone437-660-6945